Apple has been ranked as the world's most valuable brand, with Google in second place, in the 2013 BrandZ list of top global brands. The list is published by research agency Millward Brown Optimor, and puts Google's brand value at $113.669 billion, which is way behind Apple's $185.071 billion. Last year IBM was at number two, but is now in third place behind Google, with a brand value estimated at $112.536 ...

Apple's new commercial for the iPhone 5 plucks at heartstrings once again. In their "Music Every Day" ad, the company highlights the signature white earbuds and how 'more people listen to music on the iPhone than any other phone'. A statistic which I assume counts all the iPhones models out there. And ofcourse there's lotsa emotions and awwww moments. Check it out, right below: Every day, more people enjoy ...

Intel's foray into mobile chipsets hasnt really been as successful as some other mobile chip makers like Qualcomm and NVIDIA, atleast since Windows Mobile was around. Apparently the company had a huge missed opportunity back in the day though, one that would have easily propelled the company all the way upwards. Intel CEO Paul Otellini, who steps down today, admitted that Intel missed out on getting their c ...

"Every day, more pictures are taken with the iPhone than anything else." That's the line Apple uses in their new Verizon iPhone commercial, which puts the focus on the camera and shows people using the iPhone camera in a variety of situations and places. All in classic Apple style. Here's a hand-recorded version of the commercial until Apple or Verizon puts up a better quality version: the video right from ...

Apple announced the dates for their WWDC event earlier this week, and also announced when tickets were going on sale. The WWDC 2013 website stated: Apple Worldwide Developer Conference, June 10-14, San Francisco Tickets go on sale worldwide on April 25 at 10 a.m. PDT Get an in-depth look at what’s next in iOS and OS X, and learn how to take your apps to the next level. With over 100 sessions, extensive hand ...

Apple continues to be on a roll, posting another record quarter by managing $43.6 billion in revenue during Q2 2013, with a profit of $9.5 billion. It might be the slowest growth rate that they've had in a couple years but it's definitely not the horror that some analysts went loco predicting. Compared to the same quarter last year, revenues are up from $39.2 billion but net income has dropped from the $11. ...

Apple has added the ability to purchase media on iTunes, such as movies, tv shows or music, and download it later incase you are on a slow internet connection and cannot download said content immediately. Small tweak but definitely useful. The option is only available on iOS 6 and in iTunes 11 or newer, and you can use it when downloading seasons of tv shows, box sets of music, etc Clicking the Later button ...

Most manufacturers dont even manage to sell these many phones but according to a recent report, Apple returned about 8 Million iPhone 5 units to the factory, for being damaged, faulty or mal-functioning. This comes from the China Business Journal who quoted an unnamed source from Foxconn and claimed Apple had returned 5 Million iPhones at first, but that figure has now reached 8 Million. The return is suppo ...

Like most companies that handle search data and the like, Apple holds on to your Siri data for a while. So far it wasnt clear exactly how long the company held on, to said data but thanks to Wired, we know know that Apple "may keep anonymized Siri data for up to two years." This comes in from Apple spokesperson Trudy Muller, and follows another report from Wired that initially raised concerns about the issu ...

There have been rumors of a budget iPhone for years now, with more and more pressure on Apple to add some variety to their lineup of smartphones and launch something a bit more affordable in comparison with it's flagship phone. There's been a lot of speculation as to what Apple might do to reduce costs, and when it might be released, but a lot of rumors have stated that the affordable iPhone will be made ou ...

Facebook is apparently in talks with both Apple and Microsoft about the possibility of releasing native versions of Facebook Home, the Social-first Android launcher that was released last week, over to iOS and Windows Phone respectively. This comes in from Bloomberg, who apparently got word from Facebook director of product, Adam Mosseri who mentioned that no formal agreement has been made but that “We’ve s ...

Apple's been pretty quiet since all the Apple maps drama that came along with iOS 6 last year. It was a huge embarrassment for the company, which led to them giving Scott Forstall the boot and Jonathan Ive put in charge of the look and feel of iOS. As a result, there was a lot of speculation and general curiousity over what changes we might expect to see in the next major release of iOS, and now we finally ...

Belkin announced their new Ultimate Keyboard Case for iPad, earlier this week. It's apparently the thinnest keyboard case available for the iPad so far, measuring just 6.4mm, and has been manufactured from a 'revolutionary' aluminium alloy and magnets, weighing in at just 17 ounces. [quote_simple]"We believe the Belkin Ultimate Keyboard Case will reinvent the iPad user experience," says Jamie Elgie, senior ...

Following their new 'Why you'll love iPhone' page on their website, Apple have now added a similar page for the iPad, highlighting both the iPad and iPad mini and why current users love the tablet. The main focus seems to be on the features that set the iPad apart, such as the amount of apps, battery life and LTE, with statistics on how many iPad users there are currently, and how many school systems and bu ...

Apple is building up security around Apple iCloud and Apple ID accounts this month, introducing a new two step verification safeguard. The new process makes users verify their identity on a trusted device before allowing any changes to the account information, which is a great way to safeguard against someone else gaining access to your account. The method is similar to the way Google's two-step login works ...