Instagram Direct Announced: Private Image Sharing & Messaging

Instagram Direct was announced today, a new messaging feature that allows users of the service to send text messages or images privately to each other.

Instagram Direct

CEO Kevin Systrom announced the feature at a press conference in New York today, stating “Communication is not about photography, necessarily. If we were about photography we’re built into cameras, but we’re not, we’re built into phones.”

Instagram focused on photos and videos until now, or “moments” as they called it. Messaging adds the ability to communicate with words in the service, with upto 15 other people.

Instagram Direct

This means Instagram joins the likes of other messaging apps like WhatsApp, Kik, Viber, and more. Likewise Twitter updated their iOS and Android apps to allow users to privately dm images to each other as well. Looks like the cool new trend is private image sharing, y’all!

The new feature is available for iPhone and Android with a version 5.0 update that is available out today! No word about the Windows Phone version unfortch.

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About The Author

Clinton is currently based in New Delhi, India and is executive editor for UnleashThePhones. He is responsible for all editorial decisions, and covers all forms of Mobile and things-that-connect-to-mobile. Cj is addicted to Starbucks, Instagram, and technology. Almost a hipster but not quite. Always up for a good conversation, you can reach him through the contact form, on Google Plus , Instagram Instagram or Twitter: or on YouTube

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