Apple CEO states OLED displays are ‘awful’

Looks like Apple’s CEO is not a huge fan of OLED displays at all. When speaking at a Goldman Sachs investor conference today, Tim Cook staid that he thought that the color saturation on OLED displays were “awful.”

When asked about the organic light-emitting diode displays, Cook stated: “If you ever buy anything online and really want to know what he color is, as many people do, you should really think twice before you depend on the color from a OLED display,” and called the Retina Display on their iPhones and iPads a much more superior experience, and twice as bright.

This is a pretty clear and evident shot at other mobile manufacturers that use OLED displays, such as Samsung which uses the display tech in all their flagship phones. Samsung has also been pushing the boundaries on screen sizes, coming out with larger displays on mobile phones every year, but when asked about whether Apple would be considering an even larger display than the one on the iPhone 5, Cook criticized the focus on size and specs as something companies do when they can’t “create an amazing experience.”

He also noted how in the PC industry companies usually compete on specs and price, but Apple doesnt usually get into that, stating how most consumers dont know and dont care about how fast the processor on their mobile device or PC is.

[quote_simple]“What Apple does is sweat every little detail. We want the best display, and I think we got it.”[/quote_simple]

Looks like Displays are going to be the new warzone in mobile this year, eh? Nokia has their ClearBlack LCD, HTC is using 1080p LCD3 displays, Apple has Retina displays (also LCD), and even Sony and LG stick to LCD, while Samsung on the other hand uses AMOLED. Nokia and a couple other companies have also had OLED displays on a couple of their devices as well, most recently their Lumia 820.