‘Angry Birds’ comes to Formula 1: Heikki Kovalainen wearing red bird helmet in 2012
Apparently Finnish Formula 1 driver Heikki Kovalainen is a big fan of Angry Birds! Who’da thunk, eh?
Yup the game that started out on mobile and since became ub3r popular, has made it’s way to consoles, stores, fancy gowns, and now Formula 1, with Heikki being sponsored by Rovio, and wearing a helmet inspired and co-branded by the gaming company. As you can see in the image above, the helmet makes him look much like a very peeved off red-feathered creature that we all know and love.
The helmet will premier at this weekend’s Australian Grand Prix, with Rovio planning to sell more related merchandise as well, and also to introduce a web game featuring Angry Birds game levels with a racing theme and other related content.
Is it weird that I really really want that helmet now?