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The Nokia Music Store has (finally) gone live in India today….officially.
You can visit it by navigating over to it on your Mobile or PC Browser at Music.Nokia.co.in.
Straight from the Press Release :
Nokia Music Store can be accessed via your desktop and mobile and gives options to choose from over 3 million tracks. Once the Nokia Music client is installed on your desktop, you can access the entire store, browse through tracks, search by artists and genres, create your wish list and download songs from the store.
Other highlights of the Nokia Music Store include the ability to listen to a 30 second clip of any track on the store before downloading it. You can browse for new music, get recommendations or search for their favorite artists, songs or albums all from the palm of their hand. You can download directly to a mobile device without having to download the same song again on their computer. You will also be able to transfer songs via a PC to compatible Nokia devices.
You also get free tracks of the week which can be downloaded from free. The store comes as a default client with all compatible handsets.
You can access international, Bollywood and regonal sound tracks across all genres. To begin with, the consumers can experience Nokia Music store via inbox vouchers included in all XpressMusic handsets and select Nseries devices and Eseries devices such as N97, N86 , E71, E63 amongst others. Three new music devices have also been announced – Nokia 5630, Nokia 5530 and Nokia 5230.
To deliver the most updated content Nokia has tied up with leading international music labels such as Universal Music Group, Sony Music, EMI and Warner and major independent Indian record labels including Tseries, Yashraj Music, Saregama, BIG Music, Venus and many more. The company has partnered with India’s leading music body, Indian Music Industry (IMI), a consortium of over 150 music companies, to give consumers an opportunity to discover and enjoy their favorite music on the go across genres and languages. Nokia has also signed up with GIRI and Phoneytunes for access to South India and North regional content respectively.
To begin with Nokia Music Store will be available in India on Nokia 5800 XpressMusic, Nokia 5130 XpressMusic, Nokia 5310 XpressMusic, Nokia 5530 XpressMusic, Nokia 7210, N97, N86, E63 and E71
Wow. Its finally launched in India. Awesome right ? right ?
Ah no, not quite. Apparently you cant actually “buy” any tracks from the store with this ol’ thing called “Money“. Forget Credit Cards, you’ll have to head on over to your nearest Nokia Store and BUY a whole new device, to get a voucher “free” with it. And then use the Pin Code thats on your “free” voucher to have access to a “few” tracks on the Music Store.
Yeah, I’m not kidding, thats the only way you can actually “buy” anything off the Nokia Music Store India, at this point.
So ummm…..how well does Nokia India think Music on the Store will “sell“, again ?
Oh yeah, they also mentioned Nokia’s Comes with Music Service will kick off in India later this year. I cant wait to see how they mess that up too.
Sigh.
Clinton is currently based in New Delhi, India and is executive editor for UnleashThePhones. He is responsible for all editorial decisions, and covers all forms of Mobile things.
Cj is addicted to caffeine, social media, and technology. Always up for a good conversation, you can reach him through the contact form, his website, on Google Plus 
or on Facebook or Twitter: Follow @clintonjeff
Comments (9)
I could understand an unannounced soft launch without a purchase option so they could test stuff, but why do a full launch if there isn't any way to buy things yet?
may be Nokia Money can come into picture later.
I hope they keep prices lower otherwise there no way Indian public going to "buy" Music.